^论文编号:DZ162 字数:5205.页数:14 摘要:佛山,作为信息化发达的沿海城市,有着发达、宽松的电子商务环境信息环境。经过几年的发展,它已经营造了我市的信息网络运营与电子商务环境,佛山“B2B”的电子商务模式框架已经基本形成,发展模式成效非常显著,且逐渐走向规模发展。电子商务不是对传统商务模式的否定,而是对传统商务模式的补充,电子商务模式吸收了传统商务模式的精华,并且利用先进的技术手段对其加以改进,从而降低成本、提高服务水平,实现企业自身与合作伙伴、客户、供应商等利益相关者的多赢。 Abstract: Foshan, as the information technology developed coastal cities, has developed e-commerce environment, information environment relaxed. After several years of development, it has created a city's information network operations and e-commerce environment, Foshan, "B2B" e-business model framework has been basically formed, the effectiveness of the development model very significant, and gradually moved toward scale development. E-commerce is not a negation of the traditional business model, but rather complementary to traditional business models, e-commerce model has absorbed the essence of the traditional business model, and the use of advanced technological means to improve them, thereby reducing costs, improve service levels and achieve enterprise itself with partners, customers, suppliers and other stakeholders, win-win situation. Keywords: B2B, e-commerce, Internet marketing
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