媒体在公共行政中的作用分析

摘要：在当今时代背景下，政府部门的公共管理的效率和水平在不断提高，从而使得公共管理更好地协助政府，通过二者之间作用，政府利用公共管理提高社会各方面质量，同时也在优化和提升公共管理的方法，形成一个全社会受益的关系。更值得一提的是，随着当今媒体的现代化，政府能够更好更全面地履行公共管理的责任和义务，大大促进了社会的发展，规范了市场的秩序，保护了社会的利益，进一步使人类社会更加现代、和谐甚至达到理想状态。因此，我们必须依靠媒体，利用好媒体的功能作用，并且长期有效地做好公共管理的相关工作，才能最优、最快、最有效地发展。在本文中，我主要分析和阐述了媒体在公共管理中的作用，进一步明确媒体在公共管理中的关键地位。

关键词：公共管理；媒体；作用分析；政府职能

目       录

1.绪论···························································5

1.1研究背景与意义··············································5

1.1.1研究背景··············································5

1.1.2研究的意义············································5

1.2研究现状····················································5

1.2.1外国研究现状··········································5

1.2.2国内研究现状··········································6

2.相关概念以及理论概述···········································6

2.1相关概念概述················································6

2.1.1传统媒体··············································6

2.1.2新媒体················································6

2.2相关理论解释················································7

2.2.1沉默螺旋理论··········································7

2.2.2治理理论··············································8

3.媒体对我国政府危机管理的影响···································9

3.1媒体改变了公共危机的传播方式································9

3.2媒体促进了政府公共危机管理的灵活性··························10

4.新媒体环境下发展公共行政管理的举措·····························11

4.1 加大对行政管理人员的管理力度·······························11

4.2推进相关法律法规的建设······································11

4.3完善公共管理体系············································12

4.4 加强对新媒体舆论的监督与管理·······························12

5.结语···························································13

6.文献